Ford Motor Company
Design Systems
Client
Ford Motor Company
Platforms
Retail Activation with iPad, Web E-Commerce, B2B+B2C Tools
Tools
Figma, Adobe Creative Suite, Miro
Role
Design Lead
Stakeholders
Dealers, Model E, Integrated Services
Brand Innovation
Lifestyle Retail
We developed branded lifestyle-based retail experiences that remove friction and increase joy.
Shop & Buy
E-commerce
Collaborating with multiple e-commerce teams to design digital e-commerce that is transparent, intuitive, and simple to use.
Dealers & Owners
Integrated Services
Partnering with dealers, internal teams, and vendors to develop digital product experiences that streamline and elevate dealer services.
Integrating customer experiences with dealer services to be there when people really need it.
