Safehouse_Hero.jpg

Safehouse

Branding & Marketing


Client

Safehouse

Platforms

Mobile-first Website, Social Media Strategy, Marketing & Merch

Tools

HTML/CSS, Adobe Creative Suite

Role

Design Director

Stakeholders

Owners


The Challenge

Safehouse livestreams music and events from Austin, TX.

They needed a brand that could take them from stage to screen.


Brand Strategy

Branding

Creating a plan that differentiates Safehouse from its competitors and ensures the best communication with its audience.


Branding

Design System

The Safehouse brand is paired with a design system. Together, their system focuses on color, typography, and iconic graphics that anchor the brand as it expands across print, digital, experiences, and social media.


Branding + Social Strategy

Social Media

Safehouse uses social media to reach their audience. Social media buildsa connection with the Safehouse brand and helps grow engagement their online and in-person events.


Branding + Growth Strategy

Marketing & Merch

As Safehouse grew, they needed new revenue streams. We design exclusive, limited merch drops to generate hype. 


User Experience (UX) + User Interface (UI)

Digital Development

We designed a mobile-first website to bring the Safehouse brand to life. Using design, animation, content, and e-commerce allowed the to market their events, merch, and services.